BAWANG（GUANGZHOU)CO., LTD. is a foreign Investment enterprise under BAWANG International Group. We develop, manufacture and sell three well-known brands, one is BAWANG which is for Chinese herbal shampoo and hair-care products, one is Royalwind for fragrant hair-care products and another one is LiTao for personal healthcare products. Especially, brand "BAWANG" is from Chinese traditional medical family and inherit the essence of Chinese Traditional medicine. The unique Chinese herbal hair products are increasingly popular in the market, according to AC Nielsen, we have ranked the first among Chinese herbal shampoo and and hair-care products market in China.
Unrivalled product quality and unlimited creativity are the two main reasons which take us to the leading position. In order to keep placing the high quality in the top priority and maintain our competitive edge and leading market position, we strive to continuously expand and improve our products to follow the trends and developments in consumer preference. We have a dedicated team of specialists in our research and development department who are responsible for developing new herbal products to meet changing consumer preference. We also built strategic partnership of co-ordination with Chinese and international authoritative cosmetic organizations. Combining advanced technology, our traditional and unique proprietary formulae, and our accumulated experience and knowledge of the hair-care market in China, our R&D department has a strong track record of creating improved Chinese herbal shampoo and hair-care products and other personal healthcare products.
Our ISO 9001 and ISO14001 Certified workshop is fully equipped and vertically integrated to boost productivity to an optimum level without sacrificing on quality. From material sourcing to production and packing, we implement strict quality control to make sure that every procedure is perfectly finished.
In 2007, the "BAWANG" trademark was designated as a "Well-known Trademark of China". We have established "BAWANG" as a well-recognized brand in the Chinese herbal shampoo and hair-care products market in China. At the same time, BAWANG ( GUANGZHOU ) CO., LTD.requisitioned land 340,000 square meters to build the largest Chinese traditional medical cosmetic foundation for R&D, manufacture and tourism in the world.
We sell our products through our nationwide network of distributors which sell them to retailers in China. We also sell our products directly to retailers and end-users through group purchases. Our key customers include large supermarket chains in China, such as Wal-Mart, Carrefour, Lotus, Tesco and Darunfa. On November 2007, we activated the contract of permission to using Jackie Chan's TV commercials and images in Hong Kong, Singapore, Malaysia, Thailand, which is our important markets in 2008. We are currently exploring entering into new overseas markets for our products in Mexico, Korea, New Zealand, Australia and Canada.
We look forward to propagandizing for BAWANG and build up long-term cooperation with customers who has abundant budgets and rich experience in distributing fast moving consumer goods on mutual benefit and success basis. We believe that BAWANG products will become popular with consumers all over the world.